You can call me Fin.
Plucked from Borneo, dropped into San Francisco to study copywriting and art direction. Now, I'm a Founder & Creative Director who lives at the intersection of both.
Since 2018, I've run my own creative practice, working directly with brand and marketing teams across entertainment, F&B, lifestyle, and enterprise clients. Depending on the engagement, that's meant owning a project fully, from pitch and strategy through to final design, or being brought in purely to execute someone else's direction.
My creative DNA was built on Cartoon Network, 90s MTV, and skate culture. I've worked retail, stood in front of the camera, behind it, and behind the screen. When I'm not designing, I'm usually tinkering with tech, grinding in competitive FPS games, or trying to conquer the pressure cooker. But above all, I'm a dad, a husband, and a professional sous chef in my own kitchen..